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Benefits of creating a profile
FirmHugger is for dedicated ethical companies!
Read about the kind of companies that FirmHugger is about.
Make your company
A profile makes your company stand out, It will be easier for green consumers to find you.
Be part of a green community
Become part of a green community powered by consumers and companies with high ethical standards.
It’s FREE and only takes minutes!
Do you have questions?
If you have any questions
please contact us.
FirmHugger’s mission is to create increased visibility for dedicated ethical companies - such as you!
By creating a company profile you make it easier for potential customers to find you, and you help make life easier for green consumers. That’s awesome!
A profile will help create attention about your company and your products, and drive traffic to your site. It is not a place where you sell your products.
Your profile is free
A company profile on FirmHugger is free and will remain so. Any potential future paid options will be completely voluntary.
Conditions and guiding principles
By creating a company profile you agree to the following conditions and guiding principles.
You are an ethical company
FirmHugger is a platform for dedicated ethical companies that offer consumer products and/or services.
There is no precise definition for being “ethical”, but on FirmHugger if refers to companies with a passion and goal for creating a positive social and environmental impact in the world through the way it is doing business, as well as its products and/or services. This includes companies that build their business on sound principles such as...
- Ecology / organic principles
- Good working conditions and fair trade
- Zero-waste, Recycling or Upcycling
- Renewable energy
- Cradle-to-cradle production
FirmHugger is not for companies that make ethical or green statements without action, or that only engage in ethical business as part of their core business. Conducing and ethical business must be part of your company's core.
In the end, it really comes down to your company's dedication to running an ethical business as well as on the transparency of your efforts.
Your company must make clear its social and/or environemntal vision, mission and values on its website. Otherwise, the company is not considered eligible for entry on FirmHugger.
Approval of your company
Your company must be approved before it can be shown on FirmHugger's main pages.
FirmHugger does not apply a precise or unambiguous definition of what makes and ethical company in the approval process. FirmHugger instead aims to be a user driven community where the users - consumers and companies in collaboration - decide what an ethical company is.
On this basis, the approval of your company is decided by FirmHugger based on input from the community (hugs, comments, and concerns) as well as our own research (according to the principles above).
All registered users on FirmHugger (consumers and companies) can at all times raise concerns if they believe a company is in fact not a dedicated ethical company but, for example, use abusive child labor or make products containing toxic chemicals.
Based on (i) serious concerns raised by users; (ii) concerns in violation of the FirmHugger's guiding principles, or (iii) if the ethics of a company are not openly laid out, FirmHugger reserves the right to deactivate or terminate company profiles.
This is for your sake! The credibility of using FirmHugger as a tool of presenting and communicating the ethics of your company would be undermined if all sorts of dodgy / non-ethical companies were represented on the site.
You are associated with the company
Your company profile is considered to be an official profile. This means that you must be an official representative of the company in order to create a profile.
You are responsible for the content of your profile
It is your responsibility to make sure you have the rights to the material that you present on your profile and that the information is correct and free of spam. We also expect you to be nice :)
Limitation of liability
All use of FirmHugger is done on your own sole risk. We will do everything in our power to maintain FirmHugger up and running at all times! But we cannot promise that you won’t experience downtime on the site. Also, in the very unlikely event that some of your data is lost we cannot accept responsibility for this or for any resulting loss of profits or other damages to you as a result of using FirmHugger.